Monday , 26 September 2022
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HYT Watches – The independent brand is back

KTS (Kairos Technology Switzerland SA) takes over the reins of HYT, acquires all of its assets and appoints David Cerrato CEO. A revival and long term development of the brand are thus assured by a Swiss company.

Davide Cerrato, HYT’s new CEO

In 2012, the HYT watch brand created a buzz within the watchmaking community with ist hybrid mechanical-fluidic technology allowing the time to be displayed using fluids. This unique module is driven by a manufactured mechanical movement. HYT thus combines mechanical virtuosity and avant-garde technology.

In 2021, Kairos Technology Switzerland SA took over all the assets of HYT and appointed Davide Cerrato as CEO. This veteran of the watchmaking industry, with a track record of success with brands such as Panerai, Tudor and Montblanc/Minerva, has accepted this new challenge.

«I am delighted to take over the general management of this magnificent brand. HYT has succeeded in bringing a new dimension to the watch industry thanks to its innovative and groundbreaking content. The brand is thus clearly positioned as a “trailblazer” for fine watchmaking in the new millennium. We have already set to work to perpetuate this promise of innovation, to re-enchant watch enthusiasts and collectors, but also to push back the existing technical limits, by materialising a new pleasure of wearing a luxury watch. A pleasure that mixes « maestria » with mechanical virtuosity, fluid displays and avant-garde designs.» says Davide Cerrato, HYT’s new CEO.

Davide Cerrato, HYT’s new CEO

HYT’s activities resumed in September to present the brand’s new identity and a new watch expression, scheduled for launch in January 2022.

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About Karl Heinz Nuber

Nuber ist langjähriger unabhängiger Uhren Journalist und begann seine Karriere in den frühen 80er Jahren. Durch das Sammeln kam er zum Schreiben. Er ist Gründer des vierteljährlich regelmässig bilingual – Deutsch und English - erscheinenden TOURBILLON Magazin’s, dem TOURBILLON Blog TICK-Talk, der Ausstellungs- und Event Plattform Art of TOURBILLON und TOURBILLON TV. Er tritt regelmässig als Kenner der Branche in Erscheinung.

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