Instead of the major events that have so far failed, Carl F. Bucherer is taking innovative paths – regional brand experiences – experiencing Carl F. Bucherer personally – this is the name of the new launch concept in …

Become a part and member of the biggest watch revolution in 20 years. Take part in the survey. Thanks for your help. Be part in our watch community and please fill our our survey: https://www.surveymonkey.com/r/swthsurvey https://www.youtube.com/watch?v=MUfu4rCCd2g

Guest writer: by James Henderson, http://www.tempusfugit.watch/ The price of influence (or more specifically to watch brand marketing departments), influencers is a constant topic of conversation and debate. Do clicks, swipes, likes and shares really translate to sales conversions? …

As part of a unique vision – the «Swiss Watch Treasure House» – we are looking for people with a passion for watches who can take part in our exclusive online survey and help shape the future, because …

Offering new choices and possibilities for clients and collectors in a completely secure and certified marketplace. De Bethune launched today the De Bethune Certified PreOwned Collection, the brand’s official website for clients and fans who wish to modify …

The organizer MCH Group and the watch manufacturers have agreed and cancel the fair. Now new formats for the occasion are to be worked on. After the Baselworld 2020 supposedly fell victim to the Corona Pandemic, the next …

Current and innovative conversation material in the watch community: The “Swiss Watch Treasure House, short SWTH” in Basel – open 365 days a year – could provide solidarity in the Swiss watch industry. Why Basel, Basel is located …

Ten questions to Carlo Enea Naldi, Founder & CEO of the Swiss Creative Lab, a platform for small and medium-sized watch brands that fall through the grid of Baselworld and watches and wonders. About the future of small …

Baselworld is on its deathbed after more than 100 years. Management has buried the icon. The «Swiss capital of luxury watches» Geneva is the only one to benefit from this, says Jean-Christoph Babin, head of the Bulgari Group. …

Beginning on April 25, 2020, the day that would have marked the start of  Watches & Wonders Geneva 2020 (formerly SIHH), a new digital platform will go live – showcasing the newest timepieces from brands that would have …